From an early age Firozé was groomed to be a part of the fashion and beauty world. Raised in two of the industries capital cities, London and Paris, by her mother, a professional nutritionist and naturalist, and her sister, acclaimed Iranian actress, Vida Gahremany, Firozé gained a unique and practical perspective of glamour.
After completing her basic education in England, Firozé returned to Paris where she studied stage make-up and earned a degree in Cosmetology from L' Institut de Maquillage. While in Paris, Firozé began a lucrative modeling career that afforded her the opportunity to appear on the runway for numerous designers including Dior and Yves St. Laurent.
In 1978, Firozé moved to the United States and continued to work as a successful model. After moving to New York City in 1980, she found her real love was working behind the scenes at fashion shoots. There she found herself giving advice to models and actors, who consulted with her about their nail and skin care.
In 1982, encouraged by her growing roster of celebrity clients, Firozé turned her expertise into a fulltime business and opened her own nail salon in Manhattan. After working as a hand and nail product consultant for Cutex and L'Oreal, she developed her signature line of nail products for mass distribution in late 1999.
Today, Firozé is in demand at numerous commercial and fashion shoots. Her respect for natural and rejuvenating herbs and oils has earned her a celebrity client roster that includes Cher, Heidi Klum, Kim Catrell, Cindy Crawford, Angela Basset, Ed Harris, Uma Thurman and Oprah Winfrey.
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